Until now, about 80% of the SP500 companies have delivered results exceeding forecasts made by analysts and the mean deviation for the profit has been about +14%. The same pattern has been obvious for European companies as well. These figures are the largest ever since the figures was started to be tracked back in 1993. To me, a lot of questions have popped up during the last couple of days related to the fact that the Q2 results so far have been extremely solid compared to the broader economic outlook, i.e.:
How can this be possible during such a big economic downturn?
Have analyst, as a group, become too pessimistic about the economic outlook and about companies’ capacity to deliver good results even in these bad times?
What are the implications for the outlook and business cycle for a longer period?
I will below elaborate on this topic and discuss my view of what has happened and also what I think will be the future related to company results and the US and European economies.
First of all, let me state that companies results are truly impressive! This is the largest downturn since the Great Depression during the 30th. Still companies earn large amounts of money which never before has been the case during certain difficult market conditions. GDP and industrial production decreases by between 4-8% respectively 15-25% in nearly all of the G8 countries! If we take the industrial sector as an example, the main bunch of these has made tremendous results during Q2 2009! How can then companies earn so much money?
The answer to this question is that companies have been very quick in their response to the economic outlook and been really successful in cutting their costs. Companies have also during this downturn been able to cut cost more than during earlier downturns which contributes to their current fairly good results. Today compared to 20 years ago, companies are more built up in blocks where they buy much more from subcontractors. This means that costs in a much larger extent than before are variable and companies can quickly downsize if demand vanish. If we at the same time take a look at Q2 revenues figures for the same companies, these figures are not at all that impressive compared to the results presented. For further details, see the table below describing some companies in the industrial sector in United States and in Europe:

Revenue figures are much more in line with the broader economic outlook and even lower than analysts pessimistic expectations. So my answer to the question if analyst has become too pessimistic about the economic outlook is NO (!) but they have instead underestimated the new “era” where companies quickly can scale down and cut costs because they are built up in a different way than before. One good example of this is the Swedish company SKF which is the world leader for solutions and products related to rolling bearings. If you go back 20 years in time, SKF would have made large losses during the current market conditions.
But who are really the winners and losers in this new era? Or are there only winners now when companies earn much more money during at least the beginning of a very weak period for the World Economy. I probably surprise many people by using the term “beginning” because most people and economists right now start talking about a recovery. There will for sure be smaller upturns in the shorter perspective due to some very obvious circumstances:
- Very large amount of money are currently spent by governments (fiscal policy) in different countries by implementing different stimulus packages.
- Central banks around the world runs a very expansive monetary policy where they support the economy by reducing interest rates and print a lot of money – which in the end most probably will cause inflation to increase substantially.
- Industrial production and industrial orders can’t decrease by 15-25% and 25-40% respectively without popping back up at least temporarily. The reason for this is that at the moment companies in a large scale are reducing their inventories which means that they most probably becomes “underinvested” for some time with the result that their demand will increase temporarily in the future.
The above circumstances lead to a road more bumpy than smooth. But does it also mean that we are heading for a quick and broad recovery? My answer to this question is NO and I will below explain why this not will be possible.
As mentioned before, the fact that companies at the moment earns a lot of money means that they so far have been very successful cutting costs and cutting staff. But isn’t this all good? If you look in a short range of time and only look at the individual company and its shareholders, i.e. not aggregate companies together and let it sum up to the World Economy – Then it for sure is good! But for the World Economy, it’s probably not good and will work in the opposite direction.
The process of downsizing is still an ongoing process and companies at all levels and scales are cutting back making more and more people redundant. The result is that the global spendable income per capita will continue to decrease for a long time and the demand for companies’ products and services will because of this NOT ramp up in a larger scale. I.e. people can’t spend money they don’t have! So the fact that the crisis now have been ongoing for a fairly long time will contra dictionary result in that it will keep on going. Neither the US or European consumers nor the companies themselves are able to help the world economy to get the “kick start” it would need to start ramping up again.
When we have had such a deep economic crisis, a recovery is only possible where it will go gradually and because of this very slowly. What I mean is that the only alternative for a recovery is a gradual recovery where companies will start hiring again and people will start spending money again because their confidence increases. And these two can’t take place individually so this in turn means that a recovery automatically will be in very small steps. Neither companies nor the consumers in US/Europe will at the moment take the first step to ramp up in the shorter perspective!
But what is our hope then? How are we going to get out of this economic crisis? During the last 6-8 years, the Asian economies have been the key driver of the world economy. In this difficult situation, the development in this region will be even more important for the US and European economies during the next couple of years. So my conclusion is that we should cross our fingers that China, India and the other Asian countries can help the world economy to start a broader recovery!